For businesses and consumers the Internet of Things (IoT) is about the value of data, whether it’s for better decision making, for navigation to future goals or immediate maneuvering. The value of the data will vary based on numerous factors like its perceived value, intrinsic value, monetary value, etc. and may change over time. Being able to identify the value of data will help businesses better understand the associated risks and thereby the necessary security.

According to Gartner, worldwide spending on IoT security will reach $348 million in 2016, a 23.7% increase from 2015 spending of $281.5 million. Companies need to understand and evaluate the business impact of data to determine its value and consequently the appropriate security. Following our introductory webinar “Steeping out the Hype,” the next in our series on IoT security will focus on the building an IoT security blueprint based on the estimated value of the data. The calculation will not always be linked to a monetary value but also the data’s impact if breached on brand recognition and stock price or data used to make strategic decisions, competitive information and/or intellectual property.

Join us for a webinar to learn more about evaluating the value of your data and building an IoT security strategy to match the eight point business journey. Attendees will have a better understanding of the:

• Eight point business journey and its connection to securing the data
• Factors impacting the value of the data, the IoT personas outlook on each type of data and using them to calculate estimates and risk assessment to understand the cost of a breach
• Messages to educate management and business leaders on the investment needed to support a secure IoT
• A blueprint for building an IoT security strategy

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