A familiar buzz word over the past few years has been the Internet of Things (IoT). We have all heard the talk about it being the next big thing, its massive growth potential and the benefits to everyone. The IoT will generate more data, connect more devices and enable more users, and somehow these interactions will be safe and secure.
We take a pragmatic view of IoT, cutting through the hype to uncover the core objective. Furthermore, we take a persona based approach to IoT security, and have identified four main ones: cloud service providers, consumers, device makers and third-party service providers. Each persona faces the obstacle of securing different parts of the ecosystem whether its access, the device, data and/or the user. However, it is necessary that security is provided holistically, as the weakest security link in the chain could compromise it all. In addition to security, the personas are used to demonstrate the ‘Stages of IoT’ from the digital identity of physical products to actualization of new business opportunities. No matter what persona in the IoT ecosystem you are (or are not), the webinar cuts through the hype to understand the real business opportunities and share with attendees the technology tool box (predictive analytics, security, connectivity, data collection and business intelligence) to create and improve services and leverage the generated data internally and externally.
Join us for the webinar, “IoT Security Over Tea: Steeping out the Hype”, to learn more about: