Carl ZEISS AG Adds Revenue Streams for Multiple Software Businesses - Case Study

Before ZEISS partnered with Thales, they were monetizing only some of their software, and to a limited extent. As ZEISS grew, and added to their software offerings, they searched for a solution to maximize revenue streams across products with cloud-based provisioning. They chose the Thales Sentinel platform in 2020 to scale their monetization by adding renewable subscriptions, bundled packages, and product upgrades.