Stephan M. Liozu, Ph.D. is Chief Value Officer at Thales Group and founder of Value Innoruption Advisors, a consulting boutique specializing in value-based pricing, digital pricing, and industrial pricing. He is the author of ten pricing books including “Monetizing Data” published in 2018 with Dr. Ulaga. Stephan holds a Ph.D. in Management from Case Western Reserve University, an M.S. in Innovation Management from Toulouse School of Management, and an MBA in Marketing from Cleveland State University.
The experts call it many things: digital transformation, servitization strategies, and business model diversification. Regardless of the… Read More