Software License Renewal FAQ
What is a Software License Renewal?
A software license renewal is necessary at the end of a contract between a software vendor and their customer. At that time, a customer and vendor may choose to renew their current license, negotiate the existing agreement, or end the agreement. Managed well, software license renewal offers real opportunities for software vendors to deepen their relationships with existing customers and expand their software footprint in companies.
See also Secure software license
What is the Software License Renewal Process?
Software license renewal processes vary by industry, vendor, and type of license. For a successful renewal, both the seller of the software and the company purchasing it should look at how they’ve used the software in the past, how their needs may have shifted over the course of the contract, how pricing and/or the industry may have changed, and more. This can be a complex process and properly managing software license renewals can significantly improve the bottom line of any software vendor.
See also Customer satisfaction
増収と顧客満足度アップを両立 パート1: リカーリングレベニューでWin-Winの関係 を築く
: 私たちは、ソフトウェアとサービスとを軸とする顧客を中心とした社会で生きています。方向性 を決めているのは今や顧客です。いつでもどこでも商品とサービスを利用したい、しかもその価 値に応じて従量制で料金を支払いたい、という顧客が増えています。利用量、消費量、サブスクリ プションをベースとするリカーリングレベニューモデルへの志向が高まっています。そこには、価 格と価値に対する顧客の考え方がよく表れています。自社の製品とサービスをリカーリングビジ ネスモデルへ移行しよう──そう検討しているのは貴社だけではありません。