CIAM Essentials: Key Pillars for Digital Success - eBook
Demonstrating the Power of User Journey Orchestration, Externalized Authorization, and Self-Sovereign Identity
With multiple options at their fingertips, consumers have little patience for obstacles at your digital front door. Research by PwC reveals that even a single bad experience can cause one in three customers to abandon a brand they previously loved, while 59% will leave after a few poor interactions.
Therefore, it is crucial to prioritize seamless user journeys and eliminate any friction that may hinder this. However, providing frictionless experiences alone are not enough.
In this eBook, we delve into the key identity trends and technologies that drive executives to adopt modern CIAM platforms at an accelerated pace, including:
- User Journey Orchestration: streamlining customer journeys
- Externalized Authorization: simplifying and securing access control
- Self-Sovereign Identity: facilitating the shift towards a new identity model
- Technologies: to balance user experience and security
Gaining a comprehensive understanding of how these components can shape the user experience empowers you to make pivotal decisions, now and in the future.