Zvi Rapps | Marketing Writer
A New Jersey native, Zvi has more than 5 years of experience in content marketing within the software industry. He brings years of experience creating and managing dynamic content including blogs, videos, and whitepapers and has been published by Forbes, National Real Estate Investor, and other media outlets
6 Ways Software Licensing Helps You Battle Churn
What is Customer Churn? Why Does it Matter?
Customer churn refers to the percentage of your customers who stop… Read More
The Three Main Components to Driving Recurring Revenue
We Live in a Customer-centric, Software and Services-driven World
Customers are now driving decision-making,… Read More
Optimize Pricing for Higher Revenues and Happier Customers
The phenomenon of instant gratification and pay-as-you-go service has crossed over into the B2B world as well. What began with software-… Read More
You Can Get Software Licensing Right The First Time
In today’s ever-changing…
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Survey Says: Improving Customer Satisfaction Through Automated Surveys
When it comes to the development and upkeep of enterprise software, companies are required to weigh many different factors and make… Read More